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Ask Ariely: On Tempting Tomatoes, Genuine Gestures, and Optimistic Outcomes

Here’s my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com. ___________________________________________________ Dear Dan, We grow lots of tomatoes in our backyard garden, and we eat or freeze all of them. Each year,…

Ask Ariely: Helmet Hesitation, Contemporary Caring, and Bicycle Bummers

Here’s my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com. ___________________________________________________ Dear Dan, A friend told me recently that wearing a bike helmet is actually more dangerous than not wearing one because…

Last post about the INT

With great sadness I am writing my last post about my adventures in the INT!   Linking Ithaka and the INT, using this poem from Cavafy   As you set out for Ithaka hope the voyage is a long one, full of adventure, full of discovery. Laistrygonians and Cyclops, angry Poseidon—don’t be afraid of them:…

After a month on the INT

Just got back to the US (2 hours ago) after hiking for a month on the INT   http://danarielyishikingtheint.com   What an amazing adventure, what a way to spend a month, and what a list of adventures.  Ron and I ended this adventure with a glorious party in the desert, and it made coming back to life…

Birthday Gifts

My 50th is getting closer and closer (April 29th) and because a few people have asked me over the past few days what I want for my birthday, I am walking while wondering about what makes a good gift.  There are a few obvious ways to think about good gifts.  Good gifts should be experiences…

Birthday Gifts

My 50th is getting closer and closer (April 29th) and because a few people have asked me over the past few days what I want for my birthday, I am walking while wondering about what makes a good gift.  There are a few obvious ways to think about good gifts.  Good gifts should be experiences…

Ask Ariely: On Cutting Cola, Loving Labor, and Engaging Investments

Here’s my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com. ___________________________________________________ Dear Dan, I’ve been drinking soda for the past 15 years, and I’m trying to stop. I’ve tried phasing it out…

Ask Ariely: On Cutting Cola, Loving Labor, and Engaging Investments

Here’s my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com. ___________________________________________________ Dear Dan, I’ve been drinking soda for the past 15 years, and I’m trying to stop. I’ve tried phasing it out…

Why designing for habits may be harmful and the underused alternative to try

By Ingrid M. Paulin and Kristen Berman If you’re at a tech company building a consumer product, you are likely measuring user engagement. Product managers, marketers and designers are known to stare at dashboards tracking logins and agonize over daily active metrics above all other metrics. Companies use these engagement metrics as a proxy for understanding…

The 3B’s: The Irrational Labs approach to behavior change

It’s a daunting task to list all of the behavioral economic principles for behavior change. From loss aversion to social proof, the list can seem endless. To help structure the principles, we created the 3B’s Framework to help design for behavior change that improves lives. Over the years we have iterated on it to capture the complexity of behavior change while…

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