Blog

Ask Ariely: On Double Trips, Price Puzzlement, and Rationalizing Rolex

Here’s my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com. ______________________________________________________ Dear Dan, I often buy a breakfast sandwich from my regular café. Sometimes, I take the empty paper wrapper, walk five…

Ask Irrational Labs: Customer Referrals, Prostitution and Hiring

By Kristen Berman, co-founder of Irrational Labs and Amanda Kattan, chief mischief maker. Ask Irrational Labs is play on the societal concept of advice columns. We answer product questions using principles of behavioral economics and the psychology of your users.  ———- Dear Irrational Labs, We are considering giving our users a small monetary incentive –…

The Red Sneaker Effect: How to increase the value of your brand…by ignoring the norm

Kristen Berman is the co-founder of Irrational Labs with Dan Ariely. Rohini Venkatraman is  a product manager at Livefyre and passionate about all things irrational. Say you were walking down the street and passed a man wearing a business suit and red sneakers. With no other information, how would you rate this person’s competence and…

StartupOnomics 2014 Dates Announced

ROUND 4. We’re excited to announce dates for the 4th annual StartupOnomics. August 22nd, 23rd and 24th, at the beautiful Cavallo Point, under the Golden Gate bridge.   Applications will open in June. This event brings the leading thinkers on human behavior together with companies and teams trying to improve people’s lives.  We lock everyone…

Ask Ariely: On Creed Fatigue, Souls for Sale, and Defying Gravitas

Here’s my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com. ______________________________________________________ Dear Dan, I work for the central organization of a large church, and my job includes dealing with “crooked” priests of…

Introducing The Truth Box

The Truth Box is a traveling story booth where we invite participants to share the truth about a lie they’ve told. These personal stories will be recorded and ultimately shared online. The Truth Box installation recently premiered at the Games for Change Festival, and is now in YouTube’s reception area in the Chelsea Market (75 9th Avenue) in New York…

Ask Ariely: A rejected Q&A

Sometimes the Wall Street Journal does not like my responses, but I would like to share this one with you, my loyal readers. You will not find this in the official Ask Ariely column. ______________________________________________________ Dear Dan, What do you make of the recent boycotts of Israeli Academics by organizations such as the American Studies…

Ask Ariely: On Noisy Chatrooms, Maximizing Buffets, and Like Buttons

Here’s my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com. ______________________________________________________ Dear Dan, Why do young people on dates go to loud, crowded places? The dim light prevents the couple from talking…

Heading to Vegas in May? Join Kristen and Loop Commerce and learn about how to (or how not to!) gift.

The Gifter’s Dilemma: How Behavioral Economics of Gifting Impacts Commerce Hard Rock Hotel & Casino – Artist Hall 3-6 | Tuesday, May 13 | 4:15pm This session investigates the impact that the study of Behavioral Economics has in commerce. Working alongside Prof. Dan Ariely, the renowned behavioral economist and author, the speakers of this session…

Friday afternoon talk at Stanford with HCI: Designing Experiments for Behavior Change

Join us on Friday with the HCI group.  Kristen, Irrational Labs co-founder, will go over designing experiments for behavior change   Details: April 25, 2014, 12:50-2:05pm, Gates B01 · Open to the public CS547 Human-Computer Interaction Seminar (Seminar on People, Computers, and Design) http://hci.st/seminar http://cs547.stanford.edu/speaker.php?date=2014-04-25   Talk summary: We now have an overflow of user…

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